Quarter 2 2023

• Third-party integration companies that collect, store, or transmit ePHI (i.e. online patient forms, scheduling, payments, etc.)
• Your website hosting company
• Your dental marketing agency 
  • Make sure to sign your BAA digitally with Roadside!

• Your website SSL (secure sockets layer) is encrypted
• You have a HIPAA privacy policy on your website
• Your patient forms are compliant and encrypted
• Appointment requests and contact forms are encrypted
  • Remember that Roadside Connect is a HIPAA-compliant platform!

• Consent is required when using case studies, patient photos, and testimonials for marketing (on your website or social media)
• The consent states what PHI will be used
• The consent states who will use the PHI
• The consent states who the PHI will be shared with
• The consent states an expiration date
• The consent states the purpose for using the PHI
• The consent states the patient’s right to revoke the information

For your convenience, download a Use or Disclose PHI form for testimonials, photos, and social media. 

• Show appreciation for all feedback and keep it anonymous.
• Use language that doesn’t acknowledge the reviewer was a patient to protect their privacy.
• Take the conversation offline by following up privately with the reviewer.
• Focus on the positive aspects and demonstrate a commitment to improving patient experience.
• Use templates to create responses to common scenarios with the help of your legal and compliance team.
• Screen your reviews for HIPAA compliance, especially if you stream them from CAHPS surveys on your website.

For more information and sample responses, download our worksheet.

• Not to panic you… but dental practices have been fined.
• Although your website may meet WCAG 2.0 Level AA standards, there have been some updates to the regulations recently.
• This software upgrade is dynamic so it keeps you ADA-compliant if there are changes to the laws in the future. 
• It provides a monthly certificate of compliance protecting you from any legal issues.

• You want your website to be available to all people. It shows you care about your community!

• According to the latest research, the majority of websites saw an average 11% uptick in organic traffic after installing remediation solutions for digital accessibility.
• More specifically, 73.4% of the sites experienced traffic growth after this adjustment, with 66.1% of all sites increasing monthly organic traffic by anywhere between 1% and 50%, and 7.3% of sites seeing an increase of more than 50%.