A branded website is a reliable starter site with a strong foundation for growth. It offers a more standard layout, customized to your brand.
Personalized websites are packed with more creative time to showcase your brand’s uniqueness. Your site would include more custom design elements, animations, conversion opportunities, and support from our experts.
We’ll also leverage your photos and videos to create a more visual experience that stands out from your competitors.
The Ultimate website is the Lebron James of websites. You’ve given us permission to unleash our creative team of designers, writers, and developers to go all out on your website to truly make it one of a kind.
You’ll get our lead developer and designer to craft eye-catching animations, modules, and design layouts. We’ll pour in massive amounts of conversion opportunities.
SEO Foundations makes sure you aren’t invisible online. Think of it as your house’s foundation: livable and provides the necessities.
If you want to increase your rankings, visibility, and leads, it’s best to upgrade your SEO package. This add-on includes monthly technical work and content creation to accelerate results.
Our SEO director will provide a recommendation based on:
- The level of competition in your local area
- Your practice goals and budget
- The services you want to focus on
- The size and quality of your website
We focus on low-hanging fruit that’ll quickly move the needle. However, the core SEO strategy filters into these 4 major factors:
We focus on one campaign per quarter, which includes reactivation, lead generation, or nurturing newsletter. This allows us to build up a long-term profitable marketing system.
Most dental practices make the mistake of focusing only on new patient growth. But did you know there’s probably $500K sitting in your patient database? The numbers don’t lie.
Let’s get that easy cash and invest it back into your dental practice.
Studies show you can convert a warm lead when you follow up with them in under 5 minutes.
But most offices are already too stretched thin to follow up in that timeframe.
That’s where the Appointment Setters come in. They’re an extension of your team to double (even triple!) the results of your campaign.
Instead of tracking “leads,” we track revenue generated. We do this by pulling your list from your PMS, cleaning it up, and putting it into your CRM (Roadside Connect). It’s not tracking – it’s marrying marketing with your revenue.
We focus on one campaign per quarter, which includes reactivation, lead generation, or nurturing newsletter. This allows us to build up a long-term profitable marketing system.
*Minimum $1000/mo ad spend required
Ads only drive people to your website. Lead generation takes your prospects on a journey that nurtures them strategically. This makes getting them to your office and saying “yes” to treatment much more effortless.
Studies show you can convert a warm lead when you follow up with them in under 5 minutes.
But most offices are already too stretched thin to follow up in that timeframe.
That’s where the Appointment Setters come in. They’re an extension of your team to double (even triple!) the results of your campaign.
You don’t need to ask, “Is my marketing working?” Lead generation tracks your return on investment.
We’ll find out where leads are dropping off in the buyer’s journey, and make adjustments.
Patient Lifetime Value: $7000
Return on investment: 5x
By simply getting cost per lead down to $25, we would double the ROI. Conversion points matter!
Instead of tracking “leads,” we track revenue generated. We do this by your CRM (Roadside Connect) to put leads in a pipeline and connect it with your PMS system. It’s not tracking – it’s marrying marketing with your revenue.
We focus on one campaign per quarter, which includes reactivation, lead generation, or nurturing newsletter. This allows us to build up a long-term profitable marketing system.
Business is all about relationships. Your newsletters will use a combination of proven content that’ll build stronger relationships with your patients.
Topics could include:
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EMAIL 1 – Office philosophy
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EMAIL 2 – Top service
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EMAIL 3 – Doctor’s qualifications
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EMAIL 4 – Feature technology
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EMAIL 5 – Team member highlight
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EMAIL 6 – Overcoming barriers
Roadside Connect is included with our campaigns and SEO packages. It has many tools to make your life easier and your marketing more effective.
Filter all your communication into one dashboard to quickly connect with patients and prospects. This includes calls, text messages, emails, Google reviews, Facebook/Instagram messages, and more.
See your entire sales pipeline and potential so you make quick business decisions. The Metrics dashboard allows you to see your Google analytics, Facebook analytics, and more.
Manage all your leads through the Opportunities tab. You’ll see where your leads are coming from and what stage they’re in to get them to buy.
Review management makes it a piece to ask and respond to reviews. This includes Google reviews and Facebook reviews.
