Retaining your existing patients saves you a huge amount on marketing costs! If you’ve been putting all your money toward generating new patients, take 15 minutes and listen up. Kelsey – our Chief Strategy and Growth Officer – joined NexHealth to...
COVID-19 Resources
Our entire team is sending positivity your way and a virtual hug (or elbow bump!) during these uncertain and stressful times.
As a small business ourselves, we want to do all we can to support other businesses that will be affected in the days ahead.
We’ve put together tips, ideas, and resources to help your business create positivity, reassurance, and value for your communities.
First and above all, we want to help you help others.❤️
Check back regularly, as we’re updating our resources frequently.
Dental Marketing Tips & Ideas
Dental Marketing Tips & Ideas |7 min read
Avoid HIPAA Headaches: Marketing Mistakes Dental Offices Make
Could you be making major HIPAA mistakes and not even realize it? You know how serious HIPAA is. But not a lot of office managers know that compliance extends to marketing. So our very own Kelsey Halvarson went on AADOM…Click to open in a new tab Radio to...
Dental Marketing Tips & Ideas |13 min read
These 3 Marketing Strategies Will Explode Patient Growth in 2023 (PODCAST)
You want patients (duh!). But how do you create a marketing plan that gets the job done? Sure, we could discuss the five hottest marketing trends you need to follow in 2023. But here’s the thing: All “marketing trends” are tactics. And if you don’t have a marketing...
![3 Problems With Marketing We Heard From 175 Offices [VIDEO]](https://www.roadsidedentalmarketing.com/wp-content/uploads/3-problems-with-marketing-blog.png)
Dental Marketing Tips & Ideas |28 min read
3 Problems With Marketing We Heard From 175 Offices [VIDEO]
Why is marketing hard for dentists? Can’t it be easier? Shannon interviewed 175 dentists and office managers and shared her findings with AADOM. Discover the 3 biggest problems these offices have with marketing. And how you can quickly turn them into profitable...
Dental Marketing Tips & Ideas |9 min read
5 Factors to Consider Before Hiring a Dental Marketing Consultant
It’s a question as old as time: “Should I hire a dental marketing consultant?” Ok, maybe not as old as time, but it’s been around for a while. Marketing can make or break your dental practice. Nobody wants to waste money on a third-party professional if they can’t...
![How Marketing Can Recession-Proof Your Dental Practice [VIDEO]](https://www.roadsidedentalmarketing.com/wp-content/uploads/Why-Dentists-Need-Systems-and-Strategy-Blog.png)
Dental Marketing Tips & Ideas |32 min read
How Marketing Can Recession-Proof Your Dental Practice [VIDEO]
We’ve had some serious talks with our dentists these last six months since we’re starting a recession. Turns out… ALL of our doctors are facing the same problems: “I’m short-staffed…” “Prices keep going up…” “Nobody is booking high-ticket treatments…” And our dentists...
Dental Marketing Tips & Ideas |15 min read
Your Guide to SEO for Dental Practices (AKA How to Show Up on the First Page of Google)
Almost nobody clicks past the first page of search results on Google, Yahoo, and Bing, so here’s the question: If someone in your community googles “dentist in my area,” are you going to show up on that critical first page? Probably not – at least, not without...
Dental Marketing Tips & Ideas |5 min read
Are Custom Dental Websites Worth It?
We’ve had a good run without this thing called the internet, but let’s face it: it’s here to stay. So, while it might not have been the case just 15-20 years ago, all businesses need to be on the web. And, as much as social media matters, your presence on the internet...
Dental Marketing Tips & Ideas |12 min read
How to Market Your Dental Practice
You need to market your dental practice. We all know that. But if you’re reading this article, you’re probably like most folks: You understand what marketing is, but you have no idea where to start. Or maybe you already have some marketing plans in place, but you’re...
Dental Marketing Tips & Ideas |8 min read
How to Create Your Marketing Dream Team
Marketing makes the world go around. But not every ‘world’ looks like the same. Yours probably involves HR, accounts payable, answering the phone, reactivation, meetings, purchasing, choosing software, HIPAA compliance, and so much more. With so much on your plate,...