Online Marketing News You Just Can’t Miss – August 2016
Can Instagram stories help promote your business? How are you getting on with the new Facebook layout? We have scoured the web to find the top news stories that will matter to you and your online marketing.
These articles will help your small business to not only keep up with but actually stay ahead of major online marketing updates.
This Month’s Online Marketing News:
Instagram Business Profiles: How to Set Up and Analyze Your Activities
Finally, Instagram is rolling out business pages! This awesome news means you will now be able to use features such as a contact button, maps, directions, and insights within the mobile app.
Snapchat Vs. Instagram: The Battle For Stories
Just when you thought you have seen it all, Instagram launched stories! These are designed to “mimic the function of Snapchat Stories, a tool that more than 30 million people use daily to post a series of often-whimsical, public-facing photos and videos that disappear within 24 hours.” So which is the one best for you to use to promote your business?
New Facebook Layout: What You Need to Know
Don’t panic! It is OK if your business page looks a little different at the moment. Facebook is making changes (yet again!) to the layout of your business page. Here at Roadside Dental Marketing, we think it looks great! We love the new facelift and changes to the cover photo, main photos, tabs, and navigation tools.
Pokémon Go is Coming to a Location Near You
Pokémon Go may not be around for long, but while it is here, make the most of it with Sponsored Locations. “After having become one of the most viral mobile applications of all time, Pokémon Go will soon include advertising,” says the game’s developer. This advertising could bring hoards of Pokémon masters to your small business and you can capitalize on this trend.
SPLICE – A Video Editing App
Video is the flavor of the month (if not the year) on social media. Everywhere we look, we are told to use video, which can seem a tad overwhelming. Not anymore! The Splice app has everything you need to create a fully customized video. We love the fact that you can trim, crop, add effects, write titles, adjust speed controls, include animation and transitions, insert music and so forth, all from your iPhone or iPad.
Online Marketing Opportunities are Always Changing!
There is always something new in the world of online marketing, so why not let us be your guide?
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