Online Marketing News You Just Can’t Miss – November 2016

November marketing news: Instagram Stories Updates

Are you making the most of the new Instagram Stories updates? Have you managed to keep up with what’s new on Facebook?  As usual, we have scoured the web to find the top news stories that impact you and your online marketing.

These articles will help your small business not only to keep up with but actually stay ahead of the major online marketing updates.

This Month’s Online Marketing News:

Marketing news: Facebook metrics updatesFacebook Updates Metrics and Reporting

Facebook is making changes to its metrics and reporting. Their goal? “To communicate more regularly about our metrics, so that our partners can focus on doing what they do best — serving their customers — with the best insights possible.” So, the new update should make it easy for you to know what works and keep doing it.

Check out the new metrics. 


Facebook announces updates to MessengerAn Easier Way to Manage Interactions Across Facebook, Instagram, and Messenger

It can sometimes be hard to keep up with all the different communications coming from your various social accounts. Good news! Facebook has now “made it possible for businesses to link their Facebook, Messenger, and Instagram accounts so that they can manage communications across all three channels in a single place.” How much easier does that sound?

Check out the new inbox update.


Learn how recent Instagram Stories updates can be used in your marketingInstagram Stories Updates: Boomerang, Mentions, and Links

As we have said before, Instagram Stories is a great way to personalize your business and connect with your customers. Recent Instagram Stories updates include the ability to now add a “See More” link to your story. This link can be used to direct people to your website or blog!

Find out more about how to use this update.



Learn the latest YouTube marketing newsNew Tools to Shape Conversations in Your Comments Section

Is your YouTube channel a bustling center of communication? Would you like an easy way to acknowledge comments from your community? YouTube is “excited to roll out new comment features, including: Pinned comments, Creator hearts, and Creator usernames.” These are sure to save you time and keep the conversation flowing in your video comment section.

Check out the new tools here. 


Online marketing news: Lead generation ideas5 Lead Generation Ideas to Help You Increase Your Website’s Conversion Rates

We all want more website conversions, don’t we? This in-depth blog post from Moz highlights the latest lead generation ideas you can use for your site. Find out how to put call to action buttons in the reader’s natural eye path, how to use pop ups and slide-in forms the right way, and how to use social media strategically for lead generation.

5 lead generation ideas.


Learn the secret to writing killer marketing content for your website.The Secret to Writing Website Content to Beat Your Competitors [Free Download]

Get the secret to writing great content for the web in Roadside Dental Marketing’s blog. You don’t want to miss out on this exclusive insight.


Find out the secret and get your free download.


Online Marketing Opportunities are Always Changing!

There is always something new in the world of online marketing, so why not let us be your guide?

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